Contributors


About Marisa Hernandez

Marisa Hernandez is an experienced event manager who enjoys finding new and innovative ways to captivate a company’s audience. Having started out in the PR industry, she enjoys problem solving and being able to merge creative with the tactical for events. Prior to joining Cision as a Field Marketing Manager, Marisa has spent the past several years applying her strategic thinking to the event industry for companies such as GoDaddy and BlastPR.

The Audience Journey: Is your brand navigating it effectively?
Sep 01, 2020

The Audience Journey: Is your brand navigating it effectively?

Do you really know your audience? Are you guiding them to the right places at the right time? Top takeaways from our Audience Journey webinar can help refine your strategy.

5 Key Takeaways from the 2020 State of the Press Release Webinar
Aug 19, 2020

5 Key Takeaways from the 2020 State of the Press Release Webinar

Best practices to follow when writing your press release as well as what makes a story newsworthy from our State of the Press Release webinar.

How Communicators Can Help Brands Create Real Change
Aug 12, 2020

How Communicators Can Help Brands Create Real Change

PR professionals have the power— now more than ever— to guide their organizations in a direction that creates real change. Advice from two experts on how to get that started and keep it going.

The Next Normal: A Conversation with McDonald’s VP of U.S. Communications
Jun 16, 2020

The Next Normal: A Conversation with McDonald’s VP of U.S. Communications

Key takeaways from our PR Manager Rebecca Dersh's conversation with McDonald's VP of U.S. Communications, David Tovar.

How PR and Marketing can Work Better Together
May 26, 2020

How PR and Marketing can Work Better Together

Advice from a panel of expert communicators on how to get PR and marketing working better together for improved results across any organization.

Four Easy Tips to Make Your Virtual Event Stand Out
Apr 17, 2020

Four Easy Tips to Make Your Virtual Event Stand Out

How can you make your virtual event stand out, especially when there’s an unprecedented amount of them? Tips from our Field Marketing Manager.

5 Key Takeaways from Earned Media Rising Exchange San Francisco
Mar 05, 2020

5 Key Takeaways from Earned Media Rising Exchange San Francisco

Along with our friends at PRWeek, we’re hosting a series of events called Earned Media Rising Exchange in cities around the globe. See what was covered in SF, and which events are coming up next!

5 Key Takeaways from Earned Media Rising Exchange San Francisco
Mar 05, 2020

5 Key Takeaways from Earned Media Rising Exchange San Francisco

Along with our friends at PRWeek, we’re hosting a series of events called Earned Media Rising Exchange in cities around the globe. See what was covered in SF, and which events are coming up next!