May 16, 2019Five Ways Social Media is Changing PR
Did you know that there are over 3.4 billion people active on social media around the world? Social media has impacted nearly every industry but has had a profound influence on the media and public relations professions. On average, consumers spend nearly 2.5 hours on social sites every day. With such a focus on this technology, it’s no surprise that 60 percent of brands expect social budgets to continue to increase year-over-year. But what about the day-to-day changes that this technology brings to practitioners? Read more to discover five ways that social media is changing PR.
Feb 04, 2019Email Pitching: 8 Essential Tips for Best Results
As a company that specializes in influencer outreach, here is what we feel are the eight most important tips for anyone managing email pitching via Cision.
Feb 12, 2019Comms Executives Discuss Emerging Trends for Modern Communicators
A group of comms executives shared their perspectives on measuring PR, aligning with marketing, and where they see the industry in the next five years.
Feb 05, 2019Why New Companies Need Great PR
Jan 15, 20192019: The Year for Clean Slate Public Relations
May 16, 2019Paywalls: Can Paying for Information Save Digital Media?
Online media is shifting away from ad-sponsored content and moving to a subscription model. What are the advantages? Drawbacks?
Apr 18, 2019From an Editor: 6 Tips for Turning in Solid Work
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A blog for and about the media featuring trends, tips, tools, media moves and more.