Your Employees Are Your Best Asset— Let Them Tell Your Brand Story
Jun 03, 2020

Your Employees Are Your Best Asset— Let Them Tell Your Brand Story

How to engage your employees to tell your brand story; a valuable asset in uncertain times.

New Methods Emerge to Link Earned Media with Business Outcomes
May 29, 2020

New Methods Emerge to Link Earned Media with Business Outcomes

A new approach to fact-based earned media optimization reveals how a combination of advanced technology and expert talent can supplement existing methods.

Take 5 with Matthew Della Croce
May 28, 2020

Take 5 with Matthew Della Croce

Welcome to Take 5 with Cision— it's five quick questions on PR, the state of the industry, and how it interconnects with everything else, all with the brightest minds around.

How PR and Marketing can Work Better Together
May 26, 2020

How PR and Marketing can Work Better Together

Advice from a panel of expert communicators on how to get PR and marketing working better together for improved results across any organization.

Cision’s 2019 State of the Media Report

Journalists surveyed feel like less than 25% of the pitches they receive are relevant. How can you make sure your pitch makes the cut?

Exploring Virtual Events: 6 Benefits of Going Virtual
May 20, 2020

Exploring Virtual Events: 6 Benefits of Going Virtual

Worried about taking your event virtual? 6 benefits that you might not have considered.

COVID-19 Pandemic Sparks Innovation in Meeting Unprecedented Newsroom Challenges
May 14, 2020

COVID-19 Pandemic Sparks Innovation in Meeting Unprecedented Newsroom Challenges

How the newsroom is creatively rising to the challenge of reporting from home, all across the globe, as told by Voice of America.

The 7 Must-Haves for Your Executive Crisis Communication Procedures
May 13, 2020

The 7 Must-Haves for Your Executive Crisis Communication Procedures

Organizations need to build the infrastructure for executive crisis communication in advance. Here are the 7 must-haves to make that happen for yours.

Take 5 with Scott Peacock
May 06, 2020

Take 5 with Scott Peacock

Welcome to Take 5 with Cision— it's five quick questions on PR, the state of the industry, and how it interconnects with everything else, all with the brightest minds around.

2019 Media Database and Earned Media Toolkit

Learn how to generate more earned media placements with this toollkit.

40 Newsworthy Reasons to Write a Press Release
May 05, 2020

40 Newsworthy Reasons to Write a Press Release

Not sure where to start with an idea for a press release? Consider these 40 ideas— the possibilities that exist within your own organization may surprise you.

Three Key Takeaways from State of the Media LIVE!
May 01, 2020

Three Key Takeaways from State of the Media LIVE!

Three key takeaways from our State of the Media LIVE panel.

How to Inspire Your Teams During the COVID-19 Crisis
Apr 30, 2020

How to Inspire Your Teams During the COVID-19 Crisis

For business leaders in the time of COVID-19, the question now becomes: Are we prepared to manage this crisis? We have a responsibility to do so appropriately.

Take 5 with Bill Zucker
Apr 29, 2020

Take 5 with Bill Zucker

Welcome to Take 5 with Cision— it's five quick questions on PR, the state of the industry, and how it interconnects with everything else, all with the brightest minds around.

2019 Crisis Prevention Kit

Prepare a comms strategy before a crisis even strikes, with the help of our Crisis Prevention Toolkit.

4 Steps for PR Pros to Evaluate Brand Launch Plans in Light of the Coronavirus
Apr 23, 2020

4 Steps for PR Pros to Evaluate Brand Launch Plans in Light of the Coronavirus

One of the most important roles as a PR professional is the ability to guide your organization or client through a crisis, and the uncharted waters of COVID-19 are no exception.

State of the Media 2020: Top Five Takeaways
Apr 21, 2020

State of the Media 2020: Top Five Takeaways

Cision's 2020 State of the Media report is our biggest one yet— and we're sharing the top five takeaways from it before you download and dive into the full report.

COVID-19 Comms: Emerging from a Crisis with a Communications Plan
Apr 20, 2020

COVID-19 Comms: Emerging from a Crisis with a Communications Plan

This is a sensitive time for brand communications, so it is especially important to emerge from this crisis with prepared messaging that will resonate with your audience.

Four Easy Tips to Make Your Virtual Event Stand Out
Apr 17, 2020

Four Easy Tips to Make Your Virtual Event Stand Out

How can you make your virtual event stand out, especially when there’s an unprecedented amount of them? Tips from our Field Marketing Manager.

5 Big Truths Social Data Can Uncover for PR Pros

Jay Baer showcases 5 ways to use social media data to execute and optimize key tasks.

Take 5 with John McCartney
Apr 16, 2020

Take 5 with John McCartney

Welcome to Take 5 with Cision— it's five quick questions on PR, the state of the industry, and how it interconnects with everything else, all with the brightest minds around.

COVID-19 Comms: The Power of PR in Times of Crisis
Apr 13, 2020

COVID-19 Comms: The Power of PR in Times of Crisis

For week 4 of our series, our panel of industry experts discussed best practices communicators can take right now to not only communicate with customers, but employees, stakeholders and the media.

COVID-19 Media Trends and More from the Cision Insights Team
Apr 07, 2020

COVID-19 Media Trends and More from the Cision Insights Team

The Cision Insights Team breaks down COVID-19 media trends and more in week three of our webinar series Best Practices for Brand Communications in Times of Uncertainty.

7 Tips We Love for Writing a Press Release That Gets Noticed
Feb 17, 2020

7 Tips We Love for Writing a Press Release That Gets Noticed

Writing a press release can seem deceptively simple. It’s short and can come off as formulaic, but that’s what can make it challenging to write. Focus on making it relevant, newsworthy and concise.