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Comms Best Practices


Top 10 Best Practices for Multimedia Storytelling

What are the best ways to shift towards visual storytelling? Here are 10 best practices that can assist with decisions regarding multimedia.

Is Public Relations a Good Major in College?

With school back in session, college students are faced with a big life decision: what do I want to do when I graduate? How about a career in PR?

Modern Communicator Video Series With Jay Baer: Agile

What does it mean to be a modern communicator? Jay Baer explains in a series of videos. This is the fourth video about being agile and finding the right influencers.

3 Ways to Prepare Your Brand for a Major PR Campaign

When you are planning a major PR campaign, the stakes are high and risk is great. However, there are ways to minimize the effects of the unknown.

Modern Communicator Video Series With Jay Baer: Evolved

What does it mean to be a modern communicator? Jay Baer explains in a series of videos. This is the third video about being evolved and breaking down silos.

The Top 5 Posts on Cision in September

What did Cision.com readers tune into during the month of September? Check out the top five blog posts.

The Do's & Don'ts of Pitching Fashion Influencers

A handful of important pitching tips for your next fashion campaign.

Modern Communicator Video Series With Jay Baer: Targeted Comms

What does it mean to be a modern communicator? Jay Baer explains in a series of videos. This is the 2nd video, Targeted Comms.

Crush Conference And Events Season By Maximizing Earned Media Coverage

For PR pros, conferences can be some of the most critical opportunities to get coverage by capitalizing on the buzz surrounding the event.

How to Improve Your Press Release for Disability Inclusion

Broaden your reach by sending out accessible press releases for people with disabilities — it’s a practice that every company should learn.

Introducing The Modern Communicator Video Series With Jay Baer

What does it mean to be a modern communicator? Jay Baer explains in a series of videos. This is the first video, Introducing the Modern Communicator.

3 Ways to Get the Masses to Take Your PR Content Seriously

To gain support, brands need to make it clear that they are “doers” and not “talkers.”Here are 3 ways PR content can generate positive brand perception.

Four PR Challenges Facing Cannabis Brands That Any Industry Can Learn From

Read about the four key challenges facing the fast-growing cannabis industry, which hold PR lessons for many other industries as well.

What PR Pros Need to Know About Fake News

Check out this brief history of the fake news phenomenon, and get expert advice on what it means for PR.

The Top 5 Posts on Cision in August

Here are the five most popular posts on Cision.com from August 2018.

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