Stop relying on potential reach and viewership. With Cision Impact, you can confirm audience size across the web for an earned media search. See the number of total views and unique visitors for your brand, campaign or industry.
Understand top influencer sites where audiences access content for a specific topic or product. Strategize outreach to these audiences based on their browsing preferences.
Explore entire audiences of earned media and understand the makeup of those who saw to your coverage. Access demographics, firmographics, household data, purchase intent, and more.
Track whether those who view earned media end up on your company’s website, whether it’s the next day or even months later. Prove the value of your communications and quantify your company’s ROI.
We all intuitively understand the power of earned media, but Cision helps us prove it. We have seen tremendous results leveraging Cision Impact to identify and retarget earned media audiences. Edelman’s Performance Communications clients are experiencing 3-5x increases in click-through rates (CTRs) and generating up to 12x in return on ad spend (ROAS) by reaching an incremental, high-value audience for paid activation.
1-877-297-8912from 8 AM - 5 PM CT