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PRWeek, in partnership with Cision, conducted a global survey to better understand the challenges PR professionals are facing.
Earned media is a priority of PR teams, and represents an integrated strategy approach that builds brand awareness, drives pipeline and increases revenue.
Cision talks with Jay Baer to get his point of view on the future earned media and influencer marketing measurement, as he sees it
The museum partnered with Cision to develop a measurement framework that could align communications activities to these objectives.
Social media correspondents will increase interest and create nontraditional content that grows ongoing engagement, leads and sales.
Transform your social mapping strategy with Cision’s new white paper, inspired by seven MLB teams.
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