A B2B Guide to Earned Media Measurement
Oct 07, 2019

A B2B Guide to Earned Media Measurement

A guide to B2B earned media measurement: Understanding Chameleon’s unique approach to communications strategy

Chicken Farmers of Canada to Innovate Media Relations with Cision
Mar 22, 2018

Chicken Farmers of Canada to Innovate Media Relations with Cision

Looking to adopt a more targeted, individualized communications approach, the Chicken Farmers of Canada upgraded to the Cision Comms Cloud, enabling them to combine their database, distribution and media monitoring requirements into the same platform.

2018 The Ultimate List of Content Marketing Statistics
Mar 21, 2018

2018 The Ultimate List of Content Marketing Statistics

Looking for the latest content marketing stats and trends? We've got you covered with The Ultimate List of Content Marketing Statistics.

How-to Half Hour: Success Stories from St. Baldrick’s Foundation & Varian
Jan 24, 2018

How-to Half Hour: Success Stories from St. Baldrick’s Foundation & Varian

Join Traci Shirk and Mark Plungy, as they share their keys to communications success and walk you through their recent PR campaigns.

The Rise of Earned Media: Quantifying Comms and PR Value
Dec 07, 2017

The Rise of Earned Media: Quantifying Comms and PR Value

Analysis of the current state of the Communications industry, and the organizational value generated by communicators and their earned media efforts.

2018 The Ultimate List of Earned Media Statistics
Dec 07, 2017

2018 The Ultimate List of Earned Media Statistics

Looking for the latest earned media stats and trends? We’ve got you covered with The Ultimate List of Earned Media Statistics.

A Guided Tour of the Cision Communications Cloud®
Nov 22, 2017

A Guided Tour of the Cision Communications Cloud®

Take a comprehensive tour of the industry’s most powerful and innovate monitoring and targeting software, Cision Communications Cloud®.

2017 Global Comms Report: Challenges and Trends
Nov 10, 2017

2017 Global Comms Report: Challenges and Trends

PRWeek, in partnership with Cision, conducted a global survey to better understand the challenges PR professionals are facing.

Earned Media Influential in Performance Marketing
Oct 31, 2017

Earned Media Influential in Performance Marketing

Earned media is a priority of PR teams, and represents an integrated strategy approach that builds brand awareness, drives pipeline and increases revenue.

Videos: The Future of Earned Media Measurement with Jay Baer
Oct 30, 2017

Videos: The Future of Earned Media Measurement with Jay Baer

Cision talks with Jay Baer to get his point of view on the future earned media and influencer marketing measurement, as he sees it

The Museum of London Increases Engagement Using Media Intelligence and Insights
Aug 17, 2017

The Museum of London Increases Engagement Using Media Intelligence and Insights

The museum partnered with Cision to develop a measurement framework that could align communications activities to these objectives.

Listen E-Book
May 15, 2017

Listen E-Book

Social media correspondents will increase interest and create nontraditional content that grows ongoing engagement, leads and sales.

Listening: Turn Real-time Media Channel Insights into Communications Action Plans
Nov 28, 2016

Listening: Turn Real-time Media Channel Insights into Communications Action Plans

Listening is the first step in a process that drives communication success. Listening is an integral stage in your content creation and media engagement efforts.

Major League Insights Into Baseball’s Social Media Fans
Nov 01, 2016

Major League Insights Into Baseball’s Social Media Fans

Transform your social mapping strategy with Cision’s new white paper, inspired by seven MLB teams.

Measuring The Value of an Integrated Communications Strategy
Sep 12, 2016

Measuring The Value of an Integrated Communications Strategy

Watch Cision, TD Bank, and Newmont Mining outline the step-by-step process of using AMEC’s new framework in their campaigns.

The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution
Apr 27, 2016

The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution

Take a big step forward in measurement with Cision’s “The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution.” The free e-book provides step-by-step instructions for implementing and using multi-touch attribution.

PR Starter Kit
Feb 16, 2015

PR Starter Kit

It’s always the right time to strengthen your core skill set. Get started by viewing Cision’s PR Starter Kit now!