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If PR pros want to regain their seat at the table, they need to demonstrate their worth to the business. Earned Media Management can transform comms.
CXOs want to be confident that investments are generating tangible returns. PR has struggled for years to measure business impact. That is, until now.
In this video, Marketing AI Institute Founder, Paul Roetzer, answers all the questions you could have about AI's coming role in PR and marketing.
In this video, Cision Product Marketing Manager, Kevin Miller, explains how PR pros can use web analytics integrated within Cision Comms Cloud™.
Want your product to stand out as this holiday season's must-have gift? Join the webinar to learn how to get visibility for your product this holiday season.
Join Cision's Andrea Rosi and Lee Ribeiro, as they dive into why media monitoring is the foundation of a successful earned media campaign.
Learn how to convince decision makers of the need to invest in a media database.
This independent Burton-Taylor analysis is designed to help users of Media Intelligence services to make better buying decisions.
To measure and drive its key communications objectives, Gumtree worked with Cision Insights and Cision’s third-party agencies to build a robust earned media measurement framework.
Seeking an easy-to-use workflow management platform, the Planit agency team turned to Cision Communications Cloud® to maximize efficiency and provide tangible ROI to clients like Sheetz, a major Mid-Atlantic convenience and restaurant chain.
Take a comprehensive tour of the new updates in our “Logan” release of the Cision Communications Cloud® with Cision’s Andrea Rosi and Emilee Zoskey.
It’s been both an extraordinary and challenging year for journalism — to say the least. Read the 2018 State of the Media Report to learn more.
The term press kit is used often in the trade show industry, but, with the new digital age what does a press kit entail?
Here’s how to create a successful influencer campaign and improve your influencer relations strategy.
Learn how to target the right influencers with the Cision Communications Cloud®, it’s never been easier to reach the right audience. Watch the video.
Want journalists to read and write about your stories? In today’s constantly evolving news cycle, multimedia is the key ingredient to achieving valuable earned media.
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