Cision's The State of the 2020 Election Resources

 

As we rapidly approach November 3rd, the election is guaranteed to dominate the news cycle – in fact, it already has. Thousands of stories are already published every day, which reach millions of voters across traditional, digital, and social media channels. To help make sense of the noise, Cision will track and analyze the U.S. presidential election coverage and publish our findings in a weekly blog series, The State of the Election. You can expect nonpartisan, data-first insights to understand how the public is consuming and engaging with election coverage before, during and after the campaign.

 

Sign up to stay up-to-date with the blog series and recieve each post weekly.

 

The State of the Election Blog Series


Special Feature from Falcon.io
U.S. Election 2020: What Are People Talking About On Social?

Using Falcon Listen, we monitored Facebook, Twitter, and Instagram for mentions of keywords around the U.S. election from October 5-October 30, 2020 to capture audience sentiment, track popular hashtags, and discover emerging trends in audience conversations.

 

READ THE POST

Revisiting How the National and Swing-State Media Are Covering Top Voting Issues

Less than a week to the election, we wanted to see how the media narratives have evolved since our last analysis with a focus on media coverage from the last 90 days. Additionally, we wanted to identify the events that led to spikes in coverage.

 

READ PART IX

Analyzing Media Coverage of the Final Presidential Debate

The microphone mute proved to be effective. Both President Trump and former Vice President Joe Biden each received two minutes of uninterrupted time to answer moderator Kristen Welker’s questions at last night’s debate.

 

READ PART VII

Analyzing Media Coverage of the Vice-Presidential Debate

Do vice-presidential debates matter? For the 3-5% of undecided voters – did last night’s debate sway their vote? Most presidential scholars agree – vice presidential debates have little influence on the outcome of a presidential election.

 

READ PART VI

Analyzing Media Coverage of the First Presidential Debate

In today’s polarized political environment, there is little middle ground between the left and the right, but last night’s presidential debate may have been a rare exception.

 

READ PART V

Media Coverage of the Presidential Town Halls and Supreme Court

In this week’s State of the Election, we look at how the death of Justice Ginsburg has reshaped the election narrative. Additionally, we'll review the coverage surrounding both President Trump’s and Joe Biden’s televised town halls.

 

READ PART IV

The Latest Headlines Impacting the Presidential Election

In the past two weeks, two controversial stories dominated the election headlines. In this week’s State of the Election, we analyze the media coverage and social engagement generated by both of these stories.

 

READ PART III

National and Local Coverage of Key Voter Issues

In last week’s State of the Election analysis, we extracted the key messages from Biden and Trump’s Democratic and Republican Convention speeches and benchmarked them against the most important issues of the 2020 election. This week, we spotlight a handful of those key issues to uncover how the media is covering them, nationally and locally.

 

READ PART II

A Media Coverage Analysis of the Democratic and Republican National Conventions

The conventions jump-start the campaigns and serve as an opportunity to introduce each party’s platform, policies, and objectives for the upcoming election. The eight days of combined programming sparked thousands of news articles, reaching millions more. Through a comparative lens, we looked at earned media coverage for both the DNC and RNC.

 

READ PART I

 

 

Other Resources


Take 5 Live with Vince Leibowitz

In our latest Take 5 Live we sat down with Vince Leibowitz of The Dawn Group for our second special edition conversation on the intersection of PR and politics, focusing on how brands can join that conversation in a meaningful way without being partisan.

 

GET THE RECAP

5 Steps to Earn Media Coverage During the Election

This five-step guide is designed to walk you through every stage of executing a successful political campaign. Don't want to get involved? Learn how to navigate the political media landscape to keep your brand relevant without taking a stance.

 

GET THE GUIDE

Take 5 Live with Ben Jenkins

For our latest episode of Take 5 Live, we sat down with Ben Jenkins, Head of Comms Practice at Locust Street Group to discuss the intersection of PR and politics.

 

GET THE RECAP

AP Style: COVID-19, Election Terminology, & More Rule Reminders

With COVID-19 and the 2020 election absolutely dominating the news cycle and probably factoring into your writing in one way or another, it's important to know the style guide rules around it.

 

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Election News Releases From Cision PR Newswire

Scroll through the latest election news releases from Cision PR Newswire.

 

READ NEWS RELEASES

 

 

 

 

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