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True measurement provides a new framework for PR teams to showcase the true ROI of their earned media campaigns. Download the whitepaper today!
With so many moving pieces in your content and PR strategy, it can be challenging to stay on top of it all. Download our content calendar to plan for the year.
An influencer graph is a complete mapping between an influencer, their content, and the actual audience that consumes it. Learn how to apply the model.
This white paper will examine the four key steps communicators need to master to ensure they are as ready as they can be for a crisis situation.
If PR pros want to regain their seat at the table, they need to demonstrate their worth to the business. Earned Media Management can transform comms.
While blunt metrics such as share of voice and sentiment are solid indicators, social can provide an enormous amount of insight into the hearts and minds of a brand’s target audiences.
Here’s how to create a successful influencer campaign and improve your influencer relations strategy.
Here are five practical and immediately actionable hacks for earning more media coverage by working less.
Analysis of the current state of the Communications industry, and the organizational value generated by communicators and their earned media efforts.
Earned media is a priority of PR teams, and represents an integrated strategy approach that builds brand awareness, drives pipeline and increases revenue.
Our PR sharing guide will help you discover best practices to better create and distribute your press release and improve audience impact.
The combination of the right message, the right strategy and the right technology can take your influencer strategy from complicated to coordinated.
Take a big step forward in measurement with Cision’s “The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution.” The free e-book provides step-by-step instructions for implementing and using multi-touch attribution.
Increase your chances of pitching success by maximizing your HARO efforts with Cision’s latest free tip sheet HARO Best Practices.
Learn the 5 simple rules to social media success in business and identify what you need in a social media marketing suite to reach social media goals.
It’s always the right time to strengthen your core skill set. Get started by viewing Cision’s PR Starter Kit now!
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