Does your content impact the bottom line?

If your blogs, social posts, white papers and infographics don’t provide your target audience value, they won’t buy. So what can your brand do?

Watch Content Marketing Institute founder Joe Pulizzi’s on-demand webinar to learn how to create a content strategy that builds an audience, influences customers and drives sales.

Joe will show you how to:

  • Develop a “content-first” business model in six steps
  • Attract a loyal audience by creating valuable content
  • Convert followers and subscribers into customers
  • Deliver impactful communication through paid, earned, shared and owned media

 

Joe Pulizzi is the founder of Content Marketing Institute, the leading education and training organization for content marketing, which includes the largest in-person content marketing event in the world, Content Marketing World. Joe is the winner of the 2014 John Caldwell Lifetime Achievement Award from the Content Council. Joe’s fourth book “Content Inc.” was just released.