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What does the new year - and the new decade - hold for PR? Here are a few trends we see becoming more important as we move into 2020.
Be sure your pitches end in placements by listening to the tips these tech experts have for you.
Use our toolkit to improve your 2020 PR strategy. Inside you'll find how leading organizations are building a trusted brand.
Use the resources in this toolkit to help plan your PR strategy and grow your brand presence in 2020.
This guide walks through how to create and share a successful press release.
Cision and PRWeek surveyed more than 500 senior-level communications and marketing professionals in seven countries to learn about the latest challenges and trends in communications. Here are the results.
Learn how to prove PR's contribution to the bottom line with the Communicator's Funnel.
Our Social Media for PR toolkit has the resources you need to leverage social media for research, target new audiences and identify the right influencers for your brand.
Use data to build better pitches and maximize the impact of your earned media.
A guide to B2B earned media measurement: Understanding Chameleon’s unique approach to communications strategy
Earned Media Management (EMM) is a strategy that, when done right, gives PR pros the data and metrics to prove to stakeholders the direct business results from their work.
49% of journalists believe the freedom of the press has deteriorated in their home countries. How can you make sure you’re supporting journalists in a time when media is frequently under attack? Learn more about how journalists perceive freedom of the press in 2019.
Learn the best ways to optimise your press releases and maximise coverage using this guide.
We spoke to journalists and influencers across the style spectrum —from more traditional industry print magazines to on-camera hosts and digital influencers— to get the best tips on how to pitch them for Fashion Week and more.
This toolkit is your all-in-one resource for crisis communications. From knowing how to identify when a crisis is about to happen to crafting your response, you'll know exactly what to do if/when a crisis occurs.
The key to handling a PR crisis boils down to one thing...already having a strategy in place.
This holiday season develop a tailored targeting strategy for the influencers that can make a positive impact on your brand’s business. Secure placements on TV segments and retail blogs to help your brand increase consumer awareness, reach your target shoppers, and earn their trust.
Streamline your approach on social and with influencer marketing using this eBook as your guide.
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