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Media Pitching Manual for PR and Comms Professionals
Based on data collected in Cision’s 2019 State of the Media Report, we’ve put together this guide to help PR and communications professionals create better, more successful pitches.
PR pros get their stories told and journalists get fewer irrelevant pitches to wade through— it’s a win for everyone.
Our 2019 Travel Pitching Kit has all the intel you need to connect with the right storytellers and position your content to get coverage. Learn about the top trends in travel and tourism, and discover how to connect and work better with the travel industry’s leading bloggers and influencers.
We surveyed 1,999 journalists for our 10th annual State of the Media Report - our biggest ever. Learn what matters most to journalists in 2019.
In this data-driven, digital world, PR must also be digital. Our latest eBook, Measuring PR's Impact: the Framework for Digital PR, covers today's top digital strategies, metrics, and best-practices for showcasing the total impact of PR to your C-suite.
Leverage the Automotive Pitching Kit to team up with trusted publications and blogs to spread the word about your brand.
Read about the six changes communicators need to adopt to demonstrate the value of earned media in their organizations.
Comms transformation makes it possible for comms pros to optimize campaigns, earn budget and regain prestige lost in today’s modern business environment.
Download The Modern Communicator Playbook to learn about the individual steps your team can take to modernize the comms function of a business.
True measurement provides a new framework for PR teams to showcase the true ROI of their earned media campaigns. Download the whitepaper today!
Considering a media database solution, but not sure where to begin? Download our buyer's guide to sort it out.
Smart Engagement aims to solve the problem that many modern communicators face today: how to best enlist the media to help tell their brands’ stories.
Considering a media monitoring solution, but not sure where to begin? Download our buyer's guide to sort it out.
An influencer graph is a complete mapping between an influencer, their content, and the actual audience that consumes it. Learn how to apply the model.
This white paper will examine the four key steps communicators need to master to ensure they are as ready as they can be for a crisis situation.
Leverage the Tech Pitching Kit to team up with trusted publications and blogs to spread the word about your brand.
This second annual Cision/PRWeek global survey tells the tale of how data and analytics are reinvigorating the comms function and its business-wide impact.
If PR pros want to regain their seat at the table, they need to demonstrate their worth to the business. Earned Media Management can transform comms.
CXOs want to be confident that investments are generating tangible returns. PR has struggled for years to measure business impact. That is, until now.
Don’t have credentials to attend Fashion Week? We've got you covered. Our Fashion & Beauty Pitching Kit connects you with fashion influencers.
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