Grow Your PR Presence For 2020
Dec 02, 2019

Grow Your PR Presence For 2020

Use the resources in this toolkit to help plan your PR strategy and grow your brand presence in 2020.

2019 Media Pitching Manual
May 29, 2019

2019 Media Pitching Manual

Media Pitching Manual for PR and Comms Professionals Based on data collected in Cision’s 2019 State of the Media Report, we’ve put together this guide to help PR and communications professionals create better, more successful pitches. PR pros get their stories told and journalists get fewer irrelevant pitches to wade through— it’s a win for everyone.

2019 Travel Pitching Kit
May 29, 2019

2019 Travel Pitching Kit

Our 2019 Travel Pitching Kit has all the intel you need to connect with the right storytellers and position your content to get coverage. Learn about the top trends in travel and tourism, and discover how to connect and work better with the travel industry’s leading bloggers and influencers.

Cision's 2019 Global State of the Media Report
Apr 22, 2019

Cision's 2019 Global State of the Media Report

We surveyed 1,999 journalists for our 10th annual State of the Media Report - our biggest ever. Learn what matters most to journalists in 2019.

Measuring PR's Impact: The Framework for Digital PR
Mar 27, 2019

Measuring PR's Impact: The Framework for Digital PR

In this data-driven, digital world, PR must also be digital. Our latest eBook, Measuring PR's Impact: the Framework for Digital PR, covers today's top digital strategies, metrics, and best-practices for showcasing the total impact of PR to your C-suite.

Automotive Pitching Kit
Mar 19, 2019

Automotive Pitching Kit

Leverage the Automotive Pitching Kit to team up with trusted publications and blogs to spread the word about your brand.

Earned Media Resurgence: An Expert Guide to Help PR Pros Elevate Their Profession
Mar 11, 2019

Earned Media Resurgence: An Expert Guide to Help PR Pros Elevate Their Profession

Read about the six changes communicators need to adopt to demonstrate the value of earned media in their organizations.

Comms Transformation: An Earned Media Management Strategy
Feb 12, 2019

Comms Transformation: An Earned Media Management Strategy

Comms transformation makes it possible for comms pros to optimize campaigns, earn budget and regain prestige lost in today’s modern business environment.

The Modern Communicator Playbook: A Guide On Transforming Public Relations And Earned Media For The Better
Feb 06, 2019

The Modern Communicator Playbook: A Guide On Transforming Public Relations And Earned Media For The Better

Download The Modern Communicator Playbook to learn about the individual steps your team can take to modernize the comms function of a business.

Implementing True Measurement: An Earned Media Management Strategy, Metrics That Matter
Jan 14, 2019

Implementing True Measurement: An Earned Media Management Strategy, Metrics That Matter

True measurement provides a new framework for PR teams to showcase the true ROI of their earned media campaigns. Download the whitepaper today!

The Ultimate Media Database Buyer's Guide
Dec 12, 2018

The Ultimate Media Database Buyer's Guide

Considering a media database solution, but not sure where to begin? Download our buyer's guide to sort it out.

Smart Engagement: An Earned Media Management Strategy
Dec 05, 2018

Smart Engagement: An Earned Media Management Strategy

Smart Engagement aims to solve the problem that many modern communicators face today: how to best enlist the media to help tell their brands’ stories.

The Ultimate Media Monitoring Buyer's Guide
Nov 27, 2018

The Ultimate Media Monitoring Buyer's Guide

Considering a media monitoring solution, but not sure where to begin? Download our buyer's guide to sort it out.

Building an Influencer Graph: An Earned Media Management Strategy
Nov 14, 2018

Building an Influencer Graph: An Earned Media Management Strategy

An influencer graph is a complete mapping between an influencer, their content, and the actual audience that consumes it. Learn how to apply the model.

The Four Steps to Creating the Ultimate Crisis Comms Plan
Nov 08, 2018

The Four Steps to Creating the Ultimate Crisis Comms Plan

This white paper will examine the four key steps communicators need to master to ensure they are as ready as they can be for a crisis situation.

Tech Pitching Kit
Nov 05, 2018

Tech Pitching Kit

Leverage the Tech Pitching Kit to team up with trusted publications and blogs to spread the word about your brand.

PR: The Next Scalable Marketing Channel
Nov 01, 2018

PR: The Next Scalable Marketing Channel

2018 Global Comms Report: Challenges And Trends
Nov 01, 2018

2018 Global Comms Report: Challenges And Trends

This second annual Cision/PRWeek global survey tells the tale of how data and analytics are reinvigorating the comms function and its business-wide impact.

Earned Media Management: The Evolution of PR and Comms
Nov 01, 2018

Earned Media Management: The Evolution of PR and Comms

If PR pros want to regain their seat at the table, they need to demonstrate their worth to the business. Earned Media Management can transform comms.

Earned Media Uprising: Power PR With a True Measurement
Oct 01, 2018

Earned Media Uprising: Power PR With a True Measurement

CXOs want to be confident that investments are generating tangible returns. PR has struggled for years to measure business impact. That is, until now.

2018 Fashion & Beauty Pitching Kit
Sep 04, 2018

2018 Fashion & Beauty Pitching Kit

Don’t have credentials to attend Fashion Week? We've got you covered. Our Fashion & Beauty Pitching Kit connects you with fashion influencers.