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The 2024 Cision and PRWeek Global Comms Report

Find out how 400+ PR and comms leaders worldwide are approaching the way they work in today’s media landscape.

An Influence Framework for PR

Influence Is More Than Influencers

Lately, when we talk about influence the word "influencer" comes to mind. But that would just be scratching the surface of the world of influence.

Influence is many things and it’s important to understand all aspects of it in order to tap into it most effectively.

The Influence Framework For PR Expands On:

  • What is influence?
  • Principles of influence
  • Working with an influencer
  • And everything in between

Utilize the framework of influence to help tell your brand’s story to the right people in the right place at the right time. Download this eBook to get started.