State of the Media

Top editors, thought leaders and a Fortune 500 digital brand innovator gathered at Cision to discuss their insights and recommendations.

Cision Contributor - April 5, 2017

Brand leaders must refine their focus and better target their outreach to influencers if they expect better results with their earned media campaigns.

Chris Lynch - March 29, 2017

The Cision 2017 State of the Media timeline infographic includes some of the major events and announcements that shaped the current state of the media.

Kevin Akeroyd - March 21, 2017

For our newest findings, check out the State of the Media 2016 Report! Since 2011, the percentage of U.S. adults who […]

Katie Gaab - March 22, 2016

When was the last time you reevaluated your brand’s pitching strategy? Stay on the cutting edge of the news industry with this year’s top trends.

Katie Gaab - March 21, 2016

Last week, we released the State of the Media 2016 Report, which used a survey of over 300 journalists and […]

Camille Sheehan - March 3, 2016

Technology, from smartphones to social media, has shifted the way people consume, share and discuss content. Newsrooms have evolved to […]

Katie Gaab - March 3, 2016

Cision’s annual State of the Media report provides insight on the relationship between journalists and communication professionals. Find out how your outreach is affected!

Maria Materise - February 16, 2016

Has your PR strategy kept pace with the lightning-fast evolution of the media? Adapt your media relations efforts to current trends with this infographic based on the results of a survey of over 250 journalists.

Brian Conlin - March 25, 2014

Social media continues to change how reporters do their job. These seven cutting edge pitching tips will help you leverage reporters’ social media habits and earn more publicity.

Erin Feldman - March 3, 2014

Media had a tumultuous year in 2013. Did your PR strategy keep up with the changes? Update your 2014 PR strategy with five tips and get even more from Gini Dietrich’s webinar.

Brian Conlin - February 20, 2014

Social media and traditional media continue to converge, according to Vocus’ “State of the Media Report 2014”, giving marketing and […]

Annemaria Nicholson - February 7, 2014

For our newest findings, check out the State of the Media 2016 Report! The media continued its lightning-fast evolution in […]

Brian Conlin - February 6, 2014

Time and again radio has proven itself a survivor and this year is no different, says Vocus radio expert Kyle Johnson in the third of our State of the Media Report interview series. In fact, he says, the ever-adaptable medium is transforming so extensively in some areas as to change the very definition of radio itself. Here he is discussing the state of the radio industry and how businesses can work better with radio in 2012.

Chris Pilbeam - January 26, 2012

It’s got key trends, insight, analysis, expert advice… but this week’s State of the Media Report isn’t complete without an explanation. Join us this Wednesday for our State of the Media Webinar. Hosted by experts behind the report, it’s an hour of interactive insight including a QA session – click here to sign up and watch a video preview of what’s in store.

Chris Pilbeam - January 24, 2012
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