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Understanding Today’s Media: Insights from Top Journalists

Join this panel with top journalists to explore findings from the 2024 State of the Media Report.

The 2024 State of the Media Report

Get actionable insight from 3,000+ journalists on what they truly want and need from PR teams.

Guide to Writing a Great Press Release

Improve your press releases with our guide

Whether you're a beginner or more seasoned at writing press releases, it's not always an easy task. Organizing your story in a way that interests your readers, while being accessible to journalists and optimized, takes a lot of practice.

At Cision we handle thousands of press releases every day, so we have insight into how to write a great one. Here's what our Guide to Writing a Great Press Release will include:

  • Tips on where to begin writing and brushing up on your craft
  • A free press release template
  • A press release checklist of do's and don'ts