2021 State of the Press Release
We analyzed 100,000 press releases (so you didn’t have to). Here’s what we found.
What Is Earned Media Management?
When done right, earned media management gives PR pros the data and metrics to prove to stakeholders the direct business results from their work.
2021 Fashion Pitching Kit
Fashion industry journalists give us the year's hottest do's and don'ts for pitching them.
The Art of Social PR
What every PR pro needs to know about social listening.
2021 State of the Press Release LIVE
Learn what it takes to make sure your press release is aligned with your message.
The (Ugly) Truth Behind PR’s Go-To Numbers
Get the insight you need to measure the true impact of your PR.
Making Your Metrics Matter
Join Cision and PRWeek to learn the steps it takes to build a successful and adaptable plan to measure comms.
Step by Step Guide to Monitoring and Measuring the Impact of PR
A pain-free guide to helping you prove the value of PR.
Pizza Hut
Pizza Hut goes non-traditional with a new product launch (and the results are delicious).
Kohler
COVID forced Kohler to rethink their entire event strategy…for the better.
Solving the Social in ESG: Everything You Want to Know but Were Afraid to Ask
Join Cision as we navigate the complexities of creating a sound social strategy for ESG.
2021 Holiday Gift Guide Pitching Kit
Tips to make your holiday gift guide pitches merry and bright.
2021 Product Pitch e-book
A quick and easy guide to better product pitching.
How is ESG Impacting Your Story and Overall Narrative?
Join Cision and JLL as we explore the necessities of crafting a bespoke ESG message that seamlessly integrates into a company’s value offering.
Cision’s 2021 Cannes Messaging Guide
This interactive report takes a look at the Cannes Lions Festival through an earned media lens to gauge what's trending and driving conversation.
Apple Leisure Group
See how ALG Vacations worked with Cision MultiVu to create a multi-channel, integrated campaign to reach the right audience with the right messages.
How Data-ble Is Your Brand?
Come learn what the integration of Cision, Brandwatch & Falcon.io means for the future of PR, communications and marketing.
Anatomy of a Press Release
Let’s be honest: There’s no such thing as a perfect press release (after all, you can’t please all the members of the media all the time), but with the right approach and an understanding of what the media want and need from your press release, you can get pretty close.
2021 State of Travel
As COVID-19 shuttered industries around the world, no industry was perhaps as uniquely affected as travel and hospitality. The pandemic delayed and canceled trips for millions around the world as we entered lockdown. Now, as vaccinations become more readily available and the world starts to reopen, consumers are ready to hit the road again. This interactive report takes a close look at the industry through an earned media lens to gauge how travel news and trends have changed over the past year.
Cision’s 2021 Global State of the Media Report
We surveyed over 2,700 journalists for our 12th annual State of the Media Report. See what’s top of mind for journalists right now – including what they want and expect from PR pros.
2021 State of the Media Summit
Join us for Cision’s first-ever State of the Media Summit, an interactive, two-day event featuring some of the biggest names in media.
2021 Travel Pitching Kit
Best practices and pitching tips from travel journalists to help your media coverage take off.
What Keeps You Up at Night?
Join Cision and PRSA as we talk with industry experts about key PR pain points and how to overcome those challenges in order to effectively move forward in 2021.
State of Investor Relations Webinar
Join us for a conversation on The State of Investor Relations in the Virtual World to hear how IR leaders from across the U.S. continue to adjust their strategies to successfully adapt to an ever-changing normal.
Cision’s State of Investor Relations Report
We surveyed senior IR executives across the U.S. to learn how they pivoted their programs in 2020 – a year full of unforeseen and unavoidable challenges.
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