Help a Reporter Out (HARO), is a service provided by Cision® that enables journalists and expert sources to collaborate. As an expert using HARO, you’ll receive daily e-newsletters containing lists of stories that journalists are working on now. You’ll pitch to the stories that suit your expertise, and ideally the information you provide will help add the finishing touches to the journalist’s story. It’s a win-win – you or your brand can get mentioned in the media, and the journalist has a well-informed story to publish!
But with thousands of experts using HARO, how can you make your pitch stand out?
THE HARO TIP SHEET FOR EXPERTS EXPANDS ON:
Utilize these tips when you pitch to elevate your success on HARO.
And, if you’re interested in HARO’s various packaging options, you can learn more here.
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