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Understanding Today’s Media: Insights from Top Journalists

Join this panel with top journalists to explore findings from the 2024 State of the Media Report.

The 2024 State of the Media Report

Get actionable insight from 3,000+ journalists on what they truly want and need from PR teams.

Alternate Uses for Press Releases

Goal setting and choosing an alternative path

Get a little more creative with your press releases

A press release doesn’t have to be just a block of text highlighting your company’s latest product launch, news or earnings. Of course those are the essential use cases for a press release, but there are many other opportunities to get a little more creative with your release.

You don't have to reinvent the press release, but you can have some fun with it. In our latest tip sheet, we highlight real examples of unique releases with a quick summary of how anyone can do something similar.

Download Alternate Uses for Press Releases tip sheet for creative ways to utilize a traditional tool.