Measure the impact of Earned Media coverage like never before with industry-changing technology.

Gain Earned Audience Insights

Stop guessing and start attributing value to PR. Truly get to know the influencers and end audiences who interact with earned media content about your brand, campaign or industry.

 

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Measure Impact on Business Metrics

Analyze downstream impact with website conversion measurement and tracking to understand how earned media coverage influences end consumer activity and attribute endless value to PR. 

 

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Analyze Reach and Coverage

Unlock reach metrics to understand the actual audience and engagement of placed media and say hello to PR attribution.

 

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Activate Earned Audiences Across Paid

Leverage earned audiences from placed media or media coverage and activate paid retargeting or amplification campaigns to drive PR attribution, customer engagement and conversion across channels. 

 

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