Next Gen Comms Cloud

Better campaigns for strong brand reputation

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What is next gen Cision Comms Cloud?


In the next gen Cision Comms Cloud, we connect you with who matters, monitor your company’s brand across all forms of media, and provide measurement to show stakeholders and execs the hard numbers behind your efforts. 

When you're in the next gen Comms Cloud, you have intuitive PR software to:

Build Relationships With Journalists And Social Influencers

Understand who is influencing your space and manage connections that boost your message

See Who's Talking About You

…and what they’re saying – with powerful insights across all forms of media (traditional and social)

Showcase the ROI of Your Campaigns

Full funnel measurement and intuitive reporting make it easy to see (or understand) and share the impact of your work

The Gold Standard for Media Database and Tracking

"The ease of finding media with their preferred pitching profile allows my team to make better and more informed decisions on how and to whom we reach out. Additionally, the service provides excellent data collection, making our KPI reports and data provided to clients more impactful. My team have never used the platform before and they were quick to learn the system."

Managing Director, Public Relations



Trusted By


LinkedIn logo
Sony logo
GE logo
3M logo
PBS logo
Nationwide logo
Duke Energy logo

5 Reasons to Choose Cision


1  Get the full picture of your company’s brand reputation

100+ million sites available. Monitor your brand, competitors and industry news with the most complete collection of global online news, blogs, social, print, broadcast channels, online forums and review sites.


2  Access the world’s largest archive of consumer voices

Gather instant insights easily with Cision Social Listening powered by Brandwatch. Harness Brandwatch – the #1 social listening platform – to better and more quickly understand conversations that matter to your organization using leading AI and machine learning.


3  Secure more coverage with the largest combined journalist and influencer solution

Build long-lasting relationships by conducting outreach in a more targeted and data-driven way.


4  Unique understanding of business impact

Demonstrate and validate the business impact of your earned media program. Make your data-driven decisions to show PR’s ROI and align comms and marketing strategies.


5  Amplify your efforts with the most trusted distribution network

PR Newswire has earned the reputation as the industry’s most reliable distribution network. Powered by unrivaled access to PR Newswire’s proprietary newsroom and to an exclusive online community where 20,000 journalists and content creators are subscribed to find story leads. also generates 2x more search traffic than our closest competitor.


Everything is possible with Cision

"Cision's capabilities and support are unparalleled. As an award-winning PR firm, we rely on Cision for all of our press releases and media contacts. Cision offers the best database of press contacts and outlets that I've seen. Our press releases consistently garner decent pickup and media coverage, and I'm able to reach out to any media contact I need."

Marketing & Advertising Professional


Next Gen Cision Comms Cloud in Action


Adobe logo

"Adobe focused its PR, and worked smarter not harder, for better results."


ProSight Specialty Insurance logo

"With Cision, we have the tools to prove ROI and achieve our goals."


Design Hotels logo

"The expertise and professionalism of Cision is highly valued by our team."


On Cloud 9

"CISION makes what was once a daunting task, which became an impossible task, now possible--that is, a system that allows me to chart local, regional, national and international media on all manner of search topics for the benefit of my client. Further, with access to both PRWEB and PRNEWSWIRE, I have two of the very best tools for disseminating my client's news."

Senior Director, Media Relations



Powerful Campaign Management

Join leading companies making smarter campaigns by having intuitive insights into better journalist relations, smarter pitches, key messages and ROI reporting all in the next gen Cision Comms Cloud.

Further Resources

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Crisis Communications Toolkit

Are you prepared for when a crisis strikes? Use this toolkit to create a foolproof crisis communications strategy.

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2022 Global State of the Media Report

We surveyed more than 3,800 journalists across the globe. Their responses gave us key insights that PR professionals won’t get anywhere else.

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What is Earned Media Management?

When done right, earned media management gives PR pros the data and metrics to prove to stakeholders the direct business results from their work.