U.S. BLOG

 


What is Earned Media Management?
Oct 04, 2019

What is Earned Media Management?

Earned Media Management (EMM) is a strategy that, when done right, gives PR pros the data and metrics to prove to stakeholders the direct business results from their work.

How Communicators Can Help Brands Create Real Change
Aug 12, 2020

How Communicators Can Help Brands Create Real Change

PR professionals have the power— now more than ever— to guide their organizations in a direction that creates real change. Advice from two experts on how to get that started and keep it going.

Media Moves at HBO & Business Insider, The Wall Street Journal Promotes One
Aug 12, 2020

Media Moves at HBO & Business Insider, The Wall Street Journal Promotes One

Danni Santana joins Business Insider, Chris Harnick moves to HBO, and more.

Media Moves at The New York Times & Orlando Sentinel, Fairchild Media Announces Changes at WWD, Sourcing Journal
Aug 10, 2020

Media Moves at The New York Times & Orlando Sentinel, Fairchild Media Announces Changes at WWD, Sourcing Journal

Caitlin Roper promoted at The Times, Desiree Stennett heads to Orlando Sentinel, and more.

Cision's Summer Reading List Continued
Aug 07, 2020

Cision's Summer Reading List Continued

A summer reading list of the latest helpful resources from Cision.

Media Moves at Forbes & Business Insider, NBCUniversal Cancels E! News
Aug 07, 2020

Media Moves at Forbes & Business Insider, NBCUniversal Cancels E! News

Vidhi Choudhary joins Forbes, Megan Hernbroth has a new beat at Business Insider, and more

Tips & Tools to Help You Find Your Next Blog Post Topic
Aug 06, 2020

Tips & Tools to Help You Find Your Next Blog Post Topic

Use these tips and tools to get an idea of what content your audience is looking for so that you can write blogs that provide value.

Media Moves Bloomberg Law & Bloomberg News, ‘The Drew Barrymore Show’ Gets Premier Date
Aug 05, 2020

Media Moves Bloomberg Law & Bloomberg News, ‘The Drew Barrymore Show’ Gets Premier Date

Ayanna Alexander has a new beat at Bloomberg Law, Danielle Bochove promoted at Bloomberg News, and more.

What the PR Week Awards Showed us about the Growing Importance of Corporate Social Responsibility
Aug 04, 2020

What the PR Week Awards Showed us about the Growing Importance of Corporate Social Responsibility

The results of this year's virtual PR Week Awards showed the growing importance of Corporate Social Responsibility (CSR) across the board.

Media Moves at ESPN & ABC News, National Catholic Reporter Names Climate Editor
Aug 03, 2020

Media Moves at ESPN & ABC News, National Catholic Reporter Names Climate Editor

Rachel Scott promoted at ABC News, Mike Golic joins ESPN as analyst, and more.

Take 5 Live with Sarah Paynter
Jul 31, 2020

Take 5 Live with Sarah Paynter

For our latest Take 5 Live, we sat down with Sarah Paynter to discuss the importance of pitching and press releases.

Media Moves at The New York Times & The Wall Street Journal, CNN Announces Several Staff Moves
Jul 31, 2020

Media Moves at The New York Times & The Wall Street Journal, CNN Announces Several Staff Moves

Jan Ransom joins The Times’s Metro desk, Bob Costas now also contributes to CNN, and more.

Cision's 2020 State of the Press Release
Jul 30, 2020

Cision's 2020 State of the Press Release

We dove into the data to show PR and comms pros the stats that can help them do their jobs better, including best times and days to distribute a press release, and more.

9 Unique Finance News Sites That Are Worth Investing Your Time In
Jul 30, 2020

9 Unique Finance News Sites That Are Worth Investing Your Time In

You may already be familiar with some finance news sites, but we have a few more that we think you should bookmark.

Media Moves at Business Insider & Chicago Sun-Times, CBS News Launches Race and Culture Unit
Jul 29, 2020

Media Moves at Business Insider & Chicago Sun-Times, CBS News Launches Race and Culture Unit

Tina Sfondeles, Emily Canal join Business Insider, Mary Mitchell heads back to the Sun-Times, and more.

Media Moves at Bloomberg News & Oregonian, Seattle’s Daily Journal of Commerce Names Managing Editor
Jul 27, 2020

Media Moves at Bloomberg News & Oregonian, Seattle’s Daily Journal of Commerce Names Managing Editor

Maria Eloisa Capurro joins Bloomberg News, Jamie Goldberg hired full-time by Oregonian, and more.

Cision's Summer Reading List
Jul 24, 2020

Cision's Summer Reading List

A summer reading list of the latest helpful resources from Cision.

Media Moves at The Washington Post and Forbes, Ad Age Names New Editor in Chief
Jul 24, 2020

Media Moves at The Washington Post and Forbes, Ad Age Names New Editor in Chief

Eliza Haverstock joins Forbes, WGH-FM names new Music Director

5 Problems Brands Come to you to Solve: Metrics
Jul 23, 2020

5 Problems Brands Come to you to Solve: Metrics

As PR and comms professionals, what should we help brands measure? Which metrics matter?

2020 Election Events Guide & Coverage Tips for Journalists
Jul 23, 2020

2020 Election Events Guide & Coverage Tips for Journalists

With so many dates and itineraries up in the air, it can be challenging to plan 2020 election stories ahead of time.