Monitor & Measure

A B2B Guide to Earned Media Measurement

A guide to B2B earned media measurement: Understanding Chameleon’s unique approach to communications strategy

Cision's 2019 Global State of the Media Report

We surveyed 1,999 journalists for our 10th annual State of the Media Report - our biggest ever. Learn what matters most to journalists in 2019.

Influencing Through Earned Media

Key findings from a Forrester/Cision study on how marketers perceive the value of both earned media as well as their communications teams.

Implementing True Measurement: An Earned Media Management Strategy, Metrics That Matter

True measurement provides a new framework for PR teams to showcase the true ROI of their earned media campaigns. Download the whitepaper today!

The Ultimate Media Monitoring Buyer's Guide

Considering a media monitoring solution, but not sure where to begin? Download our buyer's guide to sort it out.

2018 Global Comms Report: Challenges And Trends

This second annual Cision/PRWeek global survey tells the tale of how data and analytics are reinvigorating the comms function and its business-wide impact.

Leverage the Impact of Social Insights to Inform Content and Messaging Strategy

While blunt metrics such as share of voice and sentiment are solid indicators, social can provide an enormous amount of insight into the hearts and minds of a brand’s target audiences.

Comcast Florida Region Saves Substantial Time Tracking Earned Media Coverage with Cision Communications Cloud®

Pipeline Communications Delivers Better Results, More Easily, with Cision

Gumtree Classifies PR Success with Measurement and Cision Insights

To measure and drive its key communications objectives, Gumtree worked with Cision Insights and Cision’s third-party agencies to build a robust earned media measurement framework.

Planit Earns Major Media Hits, Boosts Sales for Client Using Cision Communications Cloud®

Seeking an easy-to-use workflow management platform, the Planit agency team turned to Cision Communications Cloud® to maximize efficiency and provide tangible ROI to clients like Sheetz, a major Mid-Atlantic convenience and restaurant chain.

How-to Half Hour: Success Stories from 25th Hour Communications & Willow Marketing

Crystal Balfany, of 25th Hour Communications, and Lauren Littlefield, of Willow Marketing, share their keys to communications success.

Breaking Down the State of the Media in 2018

How has the State of the Media changed in 2018? Join our expert panel from Axios, TechCrunch, Financial Planning, BBC News, and Cision as they discuss results from Cision’s State of the Media Report.

Renowned Think Tank Chooses Cision Communications Cloud® and Achieves Immediate, Measurable Benefits

SEMI returns to Cision for Quality, Efficiency of Cision Communications Cloud®

How to Target Influencers With Cision Comms Cloud™

Learn how to target the right influencers with the Cision Communications Cloud®, it’s never been easier to reach the right audience. Watch the video.

Chicken Farmers of Canada to Innovate Media Relations with Cision

Looking to adopt a more targeted, individualized communications approach, the Chicken Farmers of Canada upgraded to the Cision Comms Cloud, enabling them to combine their database, distribution and media monitoring requirements into the same platform.

2018 The Ultimate List of Content Marketing Statistics

Looking for the latest content marketing stats and trends? We've got you covered with The Ultimate List of Content Marketing Statistics.

How-to Half Hour: Success Stories from St. Baldrick’s Foundation & Varian

Join Traci Shirk and Mark Plungy, as they share their keys to communications success and walk you through their recent PR campaigns.

2017 Global Comms Report: Challenges and Trends

PRWeek, in partnership with Cision, conducted a global survey to better understand the challenges PR professionals are facing.