
2022 Media Database Buyer’s Guide
Use this guide to help you feel confident in selection criteria when evaluating your next media database.

Media Perspectives on the Ukraine War: Takeaways for Communicators
Cision UK recently brought together a panel of journalists to help comms professionals understand the media impact of the war and our communities.

Cision’s 2022 Global State of the Media Report
We surveyed more than 3,800 journalists for our 13th annual report. They gave us insights into how PR pros can win over reporters.

2021 Fashion Pitching Kit
Fashion industry journalists give us the year's hottest do's and don'ts for pitching them.

2021 Holiday Gift Guide Pitching Kit
Tips to make your holiday gift guide pitches merry and bright.

Apple Leisure Group
See how ALG Vacations worked with Cision MultiVu to create a multi-channel, integrated campaign to reach the right audience with the right messages.

Anatomy of a Press Release
Let’s be honest: There’s no such thing as a perfect press release (after all, you can’t please all the members of the media all the time), but with the right approach and an understanding of what the media want and need from your press release, you can get pretty close.

Cision’s 2021 Global State of the Media Report
We surveyed over 2,700 journalists for our 12th annual State of the Media Report. See what’s top of mind for journalists right now – including what they want and expect from PR pros.

Looking Back, Moving Forward

2020 Fashion Pitching Kit
Fashion is adapting just like any other industry and pitching needs to adapt right alongside it.

PR Pros Guide Influencer Marketing Toolkit
Get all our best resources for getting started with influencer marketing, from targeting and identifying influencers, to building relationships and measuring ROI from influencer campaigns.

Cision’s Global State of the Media Report
We surveyed 3,253 journalists for our 11th annual State of the Media Report - our biggest ever. Learn what matters most to journalists in 2020.

Influencing Through Earned Media
Key findings from a Forrester/Cision study on how marketers perceive the value of both earned media as well as their communications teams.

How to Integrate Google Analytics With Cision Comms Cloud™
In this video, Cision Product Marketing Manager, Kevin Miller, explains how PR pros can use web analytics integrated within Cision Comms Cloud™.

Advanced Monitoring & Analytics: How to Optimize Your Earned Media Campaigns
Join Cision's Andrea Rosi and Lee Ribeiro, as they dive into why media monitoring is the foundation of a successful earned media campaign.

Burton-Taylor Cision Communications Cloud Analysis
This independent Burton-Taylor analysis is designed to help users of Media Intelligence services to make better buying decisions.

How-to Half Hour: Success Stories from 25th Hour Communications & Willow Marketing
Crystal Balfany, of 25th Hour Communications, and Lauren Littlefield, of Willow Marketing, share their keys to communications success.

How to Target Influencers With Cision Comms Cloud™
Learn how to target the right influencers with the Cision Communications Cloud®, it’s never been easier to reach the right audience. Watch the video.

2018 The Ultimate List of Content Marketing Statistics
Looking for the latest content marketing stats and trends? We've got you covered with The Ultimate List of Content Marketing Statistics.

How-to Half Hour: Success Stories from St. Baldrick’s Foundation & Varian
Join Traci Shirk and Mark Plungy, as they share their keys to communications success and walk you through their recent PR campaigns.

5 Media Relations Hacks to Get More Coverage With Less Work
Here are five practical and immediately actionable hacks for earning more media coverage by working less.

HARO: Take Your Pitch to the Next Level
Here are five practical and immediately actionable hacks for earning more media coverage by working less.