Apple Leisure Group Pivots Strategy to Engage Audiences in Uncertain Times

 

ALG Vacations is a collection of powerful and growing vacation brands widely recognized for providing the industry’s leading leisure travel experience across the world. When stay-at-home orders were instated nationwide due to the pandemic, ALG Vacations had to quickly adapt to meet their clients where they were, lead them through the uncertainty and build confidence in them for when they were ready to travel again.  

They turned to Cision MultiVu to help them create a multi-channel, integrated campaign across different media that would reach the right audience with the right messages. This success story showcases how ALG worked with Cision MultiVu to: 

  • Drive awareness around travel conditions for multiple audiences 
  • Instill confidence in their clients and secure the future for their travel agent partners 
  • Position themselves as an industry thought leader 

Download the success story to learn more.