4 Steps to a Personalized PR Lifecycle
This guide provides the necessary steps for today’s PR and comms teams to increase ROI.
14 Ways to Make (or Break) Relationships with Journalists
Find out from journalists themselves what it takes to build better relationships between PR and the media.
Media Analysis 101: Top 3 Measurement Strategies
BlackRock enlisted Cision for a comprehensive media analysis and walked away with executive-ready insights to inform their brand strategy.
Grow Your PR Presence in 2022 Toolkit
Our toolkit gives PR and comms pros the resources they need to prepare for the year ahead.
Social Impact in ESG
Cision and IPR take a closer look at the impact of social issues and activism and what it means for communicators.
Impact of ESG on Real Estate
We analyzed the real estate industry’s Q3 ESG news to uncover insights that you can use to make your ESG messaging more effective.
The Ultimate ESG Toolkit for Communicators
Use this toolkit to inform your ESG communications strategy for 2022 and beyond.
2021 Global Comms Report
Cision and PRWeek joined forces to identify the biggest challenges and opportunities for communicators right now.
The Ultimate Toolkit for Getting Your Press Release Noticed
Learn how to effectively incorporate press releases as part of your PR strategy.
What Is Earned Media Management?
When done right, earned media management gives PR pros the data and metrics to prove to stakeholders the direct business results from their work.
2021 Fashion Pitching Kit
Fashion industry journalists give us the year's hottest do's and don'ts for pitching them.
The Art of Social PR
What every PR pro needs to know about social listening.
The (Ugly) Truth Behind PR’s Go-To Numbers
Get the insight you need to measure the true impact of your PR.
2021 Holiday Gift Guide Pitching Kit
Tips to make your holiday gift guide pitches merry and bright.
2021 Product Pitch e-book
A quick and easy guide to better product pitching.
2021 Travel Pitching Kit
Best practices and pitching tips from travel journalists to help your media coverage take off.
2021 Digital Marketing Trends Report
Top 10 marketing trends you can't ignore. Read up on the trends that will help your business not just survive, but thrive in 2021.
Pitch Perfect: Data-Driven Pitching for a Digital PR World
Use data to build better pitches and maximize the impact of your earned media.
2021 Healthcare Pitching Kit
Best practices and pitching tips from health experts and journalists to help your pitches end in placement.
Creating an Adaptable PR Strategy for 2021
Our toolkit gives you the resources you need to ensure your ready for what lies ahead in 2021.
Looking Back, Moving Forward
Press Release Distribution: The Who, What, When, Where of the Wire
This guide teaches you everything you need to know about press release wire distribution to help you make the best decision when choosing your news distribution service.
2020 Comms Report
PRWeek and Cision's fourth annual Comms Report reveals the trends and challenges shaping the PR industry.
Grow Your PR Presence in 2021
Our toolkit gives you the resources you need to prepare for 2021, and amplify your coverage.