2020 State of the Press Release
Jul 30, 2020

2020 State of the Press Release

For our latest report, Cision analyzed 100,000 press releases to provide communicators with proven best practices.

Best Practices for Brand Communications in Times of Uncertainty
Mar 16, 2020

Best Practices for Brand Communications in Times of Uncertainty

Due to the rapidly shifting news cycle and growing concerns about COVID-19, we at Cision want to support your communication efforts during these times of uncertainty.

The (Ugly) Truth Behind PR’s Go-To Numbers
Mar 13, 2020

The (Ugly) Truth Behind PR’s Go-To Numbers

Crisis Communications Toolkit
Mar 10, 2020

Crisis Communications Toolkit

Are you prepared for when a crisis strikes? Use this toolkit to create a foolproof crisis communications strategy.

Crisis Comms Checklist
Mar 05, 2020

Crisis Comms Checklist

A crisis can happen fast, and you need to be ready when it does. This 10-step checklist is designed to guide you through a crisis as it happens.

Preparation Prevents Panic: Managing a Crisis BEFORE It Hits
Feb 28, 2020

Preparation Prevents Panic: Managing a Crisis BEFORE It Hits

Join PRWeek and Cision for a webcast featuring guest speaker Jennifer Donahoe, PR and social media lead at Planit Advertising.

10 Media Pitching Tips
Feb 26, 2020

10 Media Pitching Tips

Podcasts for PR
Feb 25, 2020

Podcasts for PR

Pitch to Win Toolkit
Feb 18, 2020

Pitch to Win Toolkit

We’ve put together this toolkit to help PR and communications professionals get their stories told and maximize their story's impact after the pitch

7 Ways PR Pros Should Be Using Social Media
Feb 13, 2020

7 Ways PR Pros Should Be Using Social Media

Digital Marketing for PR Toolkit
Feb 11, 2020

Digital Marketing for PR Toolkit

Our latest toolkit offers resources for both digital marketing and PR teams to leverage each other’s strengths to increase results (and revenue).

Reinventing the Press Release for a New Decade
Feb 11, 2020

Reinventing the Press Release for a New Decade

The press releases of the digital age aren’t limited to the cookie-cutter media alerts of the past. Changes in distribution and audience mean that it’s time to let go of preconceived notions about what a press release should look like or what it must accomplish. It’s a new decade.

The Best Multimedia Content Guide for PR Success
Feb 04, 2020

The Best Multimedia Content Guide for PR Success

The rise of multimedia in PR is coinciding with a massive shift in how visual and audio experiences are changing the way we consume information. Learn best practices in incorporating it into your work.

An Influence Framework for PR
Feb 03, 2020

An Influence Framework for PR

Influence is many things and it’s important to understand all aspects of it in order to tap into it most effectively.

PR and SEO: A Beginner's Guide
Jan 17, 2020

PR and SEO: A Beginner's Guide

More than ever, PR pros need to be incorporating more marketing concepts into their work. But for many, it can be hard to know where to start. This guide will walk you through how to get started with SEO for PR. 

Top PR and Comms Trends to Watch in 2020
Jan 15, 2020

Top PR and Comms Trends to Watch in 2020

Alternate Uses for Press Releases
Jan 14, 2020

Alternate Uses for Press Releases

You don't have to reinvent the press release, but you can have some fun with it.

Earnings Checklist: Best Practices for Preparing Your Earnings Release
Jan 13, 2020

Earnings Checklist: Best Practices for Preparing Your Earnings Release

Quarterly earnings release is a high-visibility opportunity to tell your company’s story, and it’s sure to garner attention from investors and media alike.

12 Dos and Don'ts for Optimizing Your Content
Jan 10, 2020

12 Dos and Don'ts for Optimizing Your Content

Learn the major do's and don't for optimizing your content to maintain relevance and readership.

What's Next for Comms? 2020 PR Trends
Jan 06, 2020

What's Next for Comms? 2020 PR Trends

What does the new year - and the new decade - hold for PR? Here are a few trends we see becoming more important as we move into 2020.

Kringle Industries: A Holly Jolly Case Study
Dec 19, 2019

Kringle Industries: A Holly Jolly Case Study

See how Santa's comms team kicked off an integrated marketing campaign blitz(en) to save their brand – and Christmas.