
2022 Media Database Buyer’s Guide
Use this guide to help you feel confident in selection criteria when evaluating your next media database.

The Growing Importance of ESG in Corporate Communications
Do you have the insight to ensure your brand message strikes the right chord? Our latest guide dives into the growing importance of ESG planning, integrating it into your corporate message, and leveraging the right tools to ensure your audience knows your brand’s purpose.

The PR Lifeline: A step-by-step guide on how to manage a PR crisis
Two sayings you’ve likely heard in the PR industry: all press is good press, and every crisis is an opportunity in disguise. These sayings are only true if you and your team are prepared for the worst.

UMass Memorial Health Achieves News Coverage Goals with Cision
Learn how UMass Memorial Health Care makes their stories stand out in a crowded media landscape with Cision.

Cision Comms Cloud and Cision Insights Helps pladis Achieve Visibility Goals
Pladis Achieves High Visibility Into its Snacking Brands, Along with 360-degree Measurement with Cision

Press Release Distribution: The Who, What, When, Where of the Wire
This guide teaches you everything you need to know about press release wire distribution to help you make the best decision when choosing your news distribution service.

Indigo Continues to Tell Successful Retail Story with Cision Communications Cloud
Indigo Continues to Tell Successful Retail Story with Cision Communications Cloud. Indigo uses Cision Comms Cloud to balance day-to-day PR campaigns & important events coverage and gain media attention in the lifestyle category.

The Role of Data in Refining Communications Strategies
In today’s ever-evolving digital realm, you may be inundated with media data from many different sources. But how do you tie all relevant data points together to exploit the insights and get your comms strategy on the right track?

The Secret to a Winning Pitch Strategy
Getting your story to the right audience is all about nailing your pitch

Agency Insights on 2022 State of the Media
We’ll be exploring findings from the latest State of the Media Report to gain insight into how PR agency teams use data to inform their work.

Pitfalls to Avoid in Investor Relations Communications
Arm your team with the four most common IR messaging pitfalls - and how to fix them.

The Ultimate Toolkit for Getting Your Press Release Noticed
Learn how to effectively incorporate press releases as part of your PR strategy.

What Journalists Want: Level Up Your PR Pitching
Sit in on an in-depth conversation on the particulars of pitching and best practices for working with the media.

World Economic Forum 2022: Media Trends Report
Cision Insights makes it easy to see media trends and highlights from the 2022 World Economic Forum.

How to Amplify Your News Beyond the Press Release
There are several creative ways to amplify the story you share in a news release – and we have a real-life example to share.

APAC Media Landscape 2022: Top Industry Trends and Takeaways for Global PR Teams
This guide provides the necessary steps for today’s PR and comms teams to increase ROI.

4 Steps to a Personalized PR Lifecycle
This guide provides the necessary steps for today’s PR and comms teams to increase ROI.

4 Steps to a Personalized PR Lifecycle
This guide provides the necessary steps for today’s PR and comms teams to increase ROI.

14 Ways to Make (or Break) Relationships with Journalists
Find out from journalists themselves what it takes to build better relationships between PR and the media.

Media Analysis 101: Top 3 Measurement Strategies
BlackRock enlisted Cision for a comprehensive media analysis and walked away with executive-ready insights to inform their brand strategy.

Grow Your PR Presence in 2022 Toolkit
Our toolkit gives PR and comms pros the resources they need to prepare for the year ahead.

Social Impact in ESG
Cision and IPR take a closer look at the impact of social issues and activism and what it means for communicators.

CES 2022 Insights Briefing
Get all the latest CES news and developments in the time it takes to drink your morning coffee.

2022 Content Calendar
Our 2022 Content Calendar will help PR and comms pros plan their marketing approach in advance while allowing for flexibility and fine-tuning.

Impact of ESG on Real Estate
We analyzed the real estate industry’s Q3 ESG news to uncover insights that you can use to make your ESG messaging more effective.