Cision to Work with Sarah Evans to Promote Better Connections Between PR and Media Communities
CHICAGO, IL, February 9, 2010 Cision, the leading provider of media research, distribution, monitoring and analysis services to the public relations industry and other communicators, today announced an agreement to work with Sarah Evans, one of America s most prominent new media consultants, to promote emerging trends and best practices that connect the public relations, journalism and blogging communities.
As part of the agreement, Cision will provide transcripts of every session of #journchat, the live weekly Twitter chat for PR professionals, journalists and bloggers, founded and moderated by Evans. It will work with her to produce white papers, webinars, conference and seminar discussions, and other thought leadership initiatives that explore the impact of online communications and new media.
Cision s ultimate goal is to help the PR and media communities connect and do their jobs better and faster. We are thrilled to support #journchat and help Sarah build new bridges between them, said Heidi Sullivan, Cision s vice president, media research, North America. The social media movement and the changing media landscape demand that we reexamine and revolutionize how PR and media people communicate. Sarah Evans and Cision are on the forefront of bringing those communities together.
Cision has played a valuable and fully transparent role on #journchat almost since our first chat in November 2008, sharing best practices in media relations and social media communications, Evans said. This agreement will continue this open and frank exchange of ideas and improve communication among PR and media people.
#journchat is an ongoing conversation between journalists, bloggers and PR people that happens on Twitter every Monday evening between 7 and 10 p.m. Central time (8-11 p.m. Eastern). Typically, more than 200 participants send questions to the moderator (@journchat) or respond to others comments during each conversation. Since its debut, #journchat has garnered more than 6,400 followers.
#journchat members can stay connected and get exclusive updates by joining the #journchat Facebook group (http://www.facebook.com/group.php?gid=36404429298&ref=mf).
About Sarah Evans:
Evans is a public relations and new media consultant who works with many non-profit, social good and technology companies. Her personal mission to engage and employ the use of emerging technologies in all communication connects her with a rapidly growing base of more than 40,000 people.
In addition to founding and moderating #journchat, she is a guest writer for Mashable, runs her own blog at PRsarahevans.com, shares a daily resource for PR professionals called Commentz, and provides consulting services through Sevansstrategy.com. Evans has been named one of America s Tweethearts by Vanity Fair, 14 Power Women to Follow on Twitter by Forbes, The Top 100 Most Influential Marketers of 2009 by Invesp, and 30 PR Experts to Follow on Twitter by eReleases.
Cision is a leading global media intelligence company, serving the complete workflow of today s communications, social media and content marketing professionals. Offering the industry s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven decision making. Cision also represents the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers worldwide and maintains offices in Canada, U.K., France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.