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Gain unparalleled reach and visibility for your press releases and establish credibility by working with the most trusted distribution service.
72% of journalists rely on press releases for stories. Get the tools you need to create a standout press release and expand your story’s reach..
Find the right influencers and build relationships with the only tool that unlocks the global media and influencer landscape with a single, powerful and easy-to-use search and filtering engine.
Looking for new channels to drive sales? Trying to grow brand awareness? Discover the power of influencer marketing with this guide to including influencers in your PR strategy.
Get the data to see who you’re reaching, what they’re saying, and what they’re doing next. Get the knowledge you need to build more effective campaigns.
Find out what journalists really want from PR pros. Cision's annual report is packed to the brim with surprising insights for PR and comms pros, best practices and “aha” moments.
The combination of expert research teams and proprietary monitoring technology to get human-curated briefings, advanced media analysis and actionable next steps.
The struggle to prove the impact of PR is real, but with a little innovation and tactical planning, it can be done. See how industry powerhouses Adobe and Ford were able to accomplish it.
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Amy-Louise Tracey is a Program Manager on the Customer Marketing team at CNW, a Cision company. Follow her on Twitter @AmyLouiseTracey and @CNWGroup
As with any marketing campaign, the key to success is research. Tying campaigns around holidays is always a great way to gain some traction, but to ensure that effort pays off a little research goes a long way.
The best way to get your story the coverage it deserves is by targeting the right influencers. Here’s how PR pros can pinpoint the right contacts.