• About
    • About Cision
    • Press Releases
    • In the News
    • Global Leadership Team
    • Diversity & Inclusion
    • Investors
    • Covid-19 Resources
  • Careers
  • Investor Relations
  • Resources
  • Contact & Support
  • Data Privacy Portal
  • Login

    Cision Communications Cloud

    For legacy Cision Communications Cloud customers

    Cision Next Gen

    For new Cision Communications Cloud customers

    • CISION PR EDITION
    • GOVERNMENT RELATIONS
    • PR NEWSWIRE
    • GORKANA ANALYSIS
    • PR WEB
Cision logo
  • PR NEWSWIRE
    Cision PR Newswire

    Get Your Content in Front of a Global Audience of Journalists and Influencers

    Gain unparalleled reach and visibility for your press releases and establish credibility by working with the most trusted distribution service.

    Explore the Power of PR Newswire
    The Ultimate Toolkit for Getting Your Press Release Noticed

    72% of journalists rely on press releases for stories. Get the tools you need to create a standout press release and expand your story’s reach..

    GET THE TOOLKIT
  • ENGAGEMENT
    Cision® Connect

    The Largest, Most Complete Media and Social Influencer Network

    Find the right influencers and build relationships with the only tool that unlocks the global media and influencer landscape with a single, powerful and easy-to-use search and filtering engine.

    Explore Connect
    The PR Pro's Guide to Influencer Marketing

    Looking for new channels to drive sales? Trying to grow brand awareness? Discover the power of influencer marketing with this guide to including influencers in your PR strategy.

    GET THE TOOLKIT
  • MONITORING & ANALYTICS
    Media Monitoring & Analytics

    Go Beyond Output. See What Actually Drives Successful Outcomes.

    Get the data to see who you’re reaching, what they’re saying, and what they’re doing next. Get the knowledge you need to build more effective campaigns.

    See How They Work Together
    The 2022 State of the Media Report

    Find out what journalists really want – and need – from PR pros. Cision surveyed more than 3,800 journalists across the globe to bring PR and comms professionals insights they won’t find anywhere else.

    GET THE REPORT
  • RESEARCH & INTELLIGENCE
    Cision® Insights

    Where Proprietary Technology Meets Top-Tier Analysis

    The combination of expert research teams and proprietary monitoring technology to get human-curated briefings, advanced media analysis and actionable next steps. 

    Explore the Power of Insights
    How Leading Brands Connect Comms to the Bottom Line 

    The struggle to prove the impact of PR is real, but with a little innovation and tactical planning, it can be done. See how industry powerhouses Adobe and Ford were able to accomplish it.

    Read Their Stories
  • REQUEST A DEMO
cision-white logo
  • PR Newswire
  • Engagement
  • Monitoring & Analytics
  • Research & Intelligence
  • Request a Demo
  • About
    • Press Releases
    • In the News
    • Global Leadership Team
    • Leadership Team
    • Diversity & Inclusion
    • Investors
    • Covid-19 Resources
  • Careers
  • Investor Relations
  • Resources
  • Login
  • Global Sites
Choose a Site to Visit
  • CANADA (ENG)
  • CANADA (FR)
  • FINLAND
  • FRANCE
  • GERMANY
  • ITALY
  • THE NETHERLANDS
  • NORWAY
  • PORTUGAL
  • SPAIN
  • SWEDEN
  • UNITED KINGDOM

Contributor

Jim Dougherty

About Jim Dougherty

Jim Dougherty is a featured contributor to the Cision Blog and his own blog, leaderswest. His areas of interest include statistics, technology, and content marketing. When not writing, he is likely reading, running, playing guitar or being a dad. PRSA member. Find him on Twitter @jimdougherty.

5 Challenges to Effective Communication
May 23, 2016

5 Challenges to Effective Communication

We had a dinner party a few nights ago, and when talking about the entertainer Drake, our neighbors had a […]

Get It Now
5 Ways to Improve Internal Communication
May 16, 2016

5 Ways to Improve Internal Communication

You tailor your external communication to your audience, so why aren’t you doing the same internally? Follow these 5 tips to improve internal communication.

Get It Now
52 Sites to Get Free Images for Your Content
May 09, 2016

52 Sites to Get Free Images for Your Content

Images drive engagement with social media and content marketing. A media bank is now an expected aspect of a press […]

Get It Now
What Is Distributed Content? (and 5 Ways to Use It)
May 02, 2016

What Is Distributed Content? (and 5 Ways to Use It)

“Homepages are dead. I think we can probably agree on that.” – Cory Haik, Chief Content Strategy Officer at Mic, […]

Get It Now
What Facebook Thinks You Should Know About Their Ad Products
Apr 25, 2016

What Facebook Thinks You Should Know About Their Ad Products

Often you’ll read that Facebook is a “pay-to-play” platform for businesses. There may be 1.5 billion active users on the […]

Get It Now
25 New Facebook Features Released Last Week
Apr 18, 2016

25 New Facebook Features Released Last Week

A lot of the buzz after Facebook’s recent F8 Conference focused on Messenger “bots,” sensationalizing that feature to the point […]

Get It Now
Why Established Social Networks Are (Probably) the Best for PR
Apr 11, 2016

Why Established Social Networks Are (Probably) the Best for PR

Every day, new social networks pop up claiming to be the next big thing. But for communication professionals, sticking with the standards is best. Learn why!

Get It Now
6 Research-Based Insights About Viral Content
Apr 04, 2016

6 Research-Based Insights About Viral Content

With so much content published every day, how can you set your brand apart? Gain insights on the virality of content in this post.

Get It Now
8 Ways to Make Your Press Release More Effective
Mar 29, 2016

8 Ways to Make Your Press Release More Effective

According to a survey of the releases distributed by (a certain PR firm) on one day: 78 percent of public […]

Get It Now
Twitter’s Facebook-like Algorithm: What It Means for PR
Mar 21, 2016

Twitter’s Facebook-like Algorithm: What It Means for PR

Last week, Twitter announced that they would implement their Facebook-like algorithm across all user accounts. Previously available as an “opt-in” […]

Get It Now
5 Best Practices For Social Lead Generation
Mar 14, 2016

5 Best Practices For Social Lead Generation

Despite the fact that social media is so embedded in our lives, social lead generation remains quite difficult for many […]

Get It Now
Five Tips on Using Live Streaming Video
Mar 07, 2016

Five Tips on Using Live Streaming Video

Live streaming video is not as easy as it seems. Learn which platforms to use, how to prepare and what to do to improve the overall end-user experience.

Get It Now
6 Best Practices for Identifying and Reacting to a PR Crisis
Mar 01, 2016

6 Best Practices for Identifying and Reacting to a PR Crisis

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers […]

Get It Now
10 Research-Based Tips for Writing Better Content
Feb 22, 2016

10 Research-Based Tips for Writing Better Content

There’s more to content marketing than word choice. See how adding context to your writing and framing your words will help keep your audience’s attention.

Get It Now
Twitter in Crisis: 5 Things You Need To Know
Feb 16, 2016

Twitter in Crisis: 5 Things You Need To Know

Twitter stock hit its lowest point last week after Jack Dorsey’s earnings call confirmed user attrition and an year-over-year loss of […]

Get It Now
10 Tips to Optimize Your LinkedIn Profile
Feb 08, 2016

10 Tips to Optimize Your LinkedIn Profile

LinkedIn is a very straightforward social utility. But are you doing all you can to optimize your profile? Follow these 10 tips to get more out of your account!

Get It Now
10 Facebook Features That Businesses Should Use More Often
Feb 01, 2016

10 Facebook Features That Businesses Should Use More Often

Facebook will release a bunch of new features in 2016, but there are a few existing ones that are underutilized. Check out how to leverage these 10 legacy features!

Get It Now
How Effectively Does Social Media Drive Word-of-Mouth?
Jan 25, 2016

How Effectively Does Social Media Drive Word-of-Mouth?

A study published last week in the Royal Society Open Science questions the conventional wisdom of how effectively social networks […]

Get It Now
5 Best Practices for Publishing Content to LinkedIn
Jan 18, 2016

5 Best Practices for Publishing Content to LinkedIn

Looking to establish your thought leadership? Take advantage of LinkedIn’s user demographics and distribute your long form content to a targeted audience.

Get It Now
8 New Twitter Features for 2016
Jan 11, 2016

8 New Twitter Features for 2016

Twitter’s growth slowed down in 2015, causing it to make a few changes. Check out how these 8 new features will affect PR and communication professionals.

Get It Now
Improve Your Press Releases With These 4 Ideas
Jan 04, 2016

Improve Your Press Releases With These 4 Ideas

There is a lot of chatter about the current effectiveness of press releases. While “effectiveness” depends upon what is being […]

Get It Now
  • «
  • 2
  • 3
  • 4
  • 5
  • 6
  • »
Contact & Support

1-877-297-8912
from 8 AM - 5 PM CT

  • Schedule a Demo
  • Press Inquiries
  • Update Outlet Profile
  • Remove Media Profile
  • Report a Security Issue
Comms Cloud
  • Engagement
  • Monitoring & Analytics
  • Distribution
  • Research & Intelligence
  • Ongoing Support
  • Investor Relations
Company
  • About Cision
  • Global Leadership Team
  • Careers
  • Press Releases
  • In the News
  • For Investors
  • Media Kit
  • Accessibility Statement
Resources
  • Success Stories
  • Webinars & Events
  • White Papers
  • Thought Leadership
  • Tip Sheets
  • COVID-19 Resources

Do not sell my personal information

  • Submit via Privacy@cision.com

  • Call Privacy toll-free number: 877-297-8921

  • Accessibility statement
  • Legal
  • Cision ID Opt-Out
  • Privacy Policy
  • Cookie Settings
  • Copyright © 2022 Cision US Inc.
  • Login
  • Global Sites