PR MEASUREMENT
Ensure PR Efforts Are Tied to Real Results
4 (More) Expert Tips for Measuring the Impact of PR
Answers to your pressing questions about media monitoring and PR measurement.
3 Ways PR Software Saves PR Teams Time and Money
Learn the time- and cost-saving benefits of PR software.
Dispel These Nine Measurement Myths in 2020 En Route to Success
Leave these measurement myths in 2019 to succeed in 2020.
5 Tips For Securing Your PR Budget In 2018
Here are 5 tips for securing your PR budget in 2018 to ensure success. If you do not fight for an increase in budget then it will be reduced, ensure continued investment in your PR strategy.
When is it Appropriate for Website Traffic to be a PR goal?
Although website traffic is traditionally considered a marketing metric, public relations can have a big impact on driving new and returning visitors to your website in both direct and indirect ways.
Has Media Monitoring Become a Dirty Word?
Media monitoring is not a dirty word, but it is definitely not the last word. Learn the strategies & metrics you need to take go beyond media monitoring.