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Here are 5 tips for securing your PR budget in 2018 to ensure success. If you do not fight for an increase in budget then it will be reduced, ensure continued investment in your PR strategy.
By weaving in information from trusted third parties into paid TV and print advertising, brands increase the credibility of the message.
Too often, PR and influencer relations aren't a primary consideration until someone realizes that there should be a press release. That’s a problem.
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