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MEDIA MONITORING


Study: The Dark Side of the Gig Economy
Dec 20, 2016

Study: The Dark Side of the Gig Economy

Media analysis can provide insights into the trends and affinities of population groups. It can also highlight discrepancies in how the media portrays and issue versus how the public actually discusses it. Cision has partnered with the...

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How to Monitor An Entire Industry
Dec 01, 2016

How to Monitor An Entire Industry

Consider social monitoring as a fishing expedition. You set your lines to monitor your campaigns and wait for the results […]

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9 Things You’re Not Doing (But Should) With Media Monitoring Software
Oct 03, 2016

9 Things You’re Not Doing (But Should) With Media Monitoring Software

Tracking what people are saying about you isn’t the only task a media monitoring system can help you complete. Make the most of your software with these 9 tips.

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How Social Intelligence Can Benefit Any Brand
Aug 05, 2016

How Social Intelligence Can Benefit Any Brand

Does your brand monitor the media? Without the resulting insights, you won’t be able to fully understand your audiences. Learn how in this post!

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Democracy in the Data: Analyzing the Convention Conversations
Aug 03, 2016

Democracy in the Data: Analyzing the Convention Conversations

Wondering who had the biggest share of voice at the recent Republican and Democratic National Conventions? See what Cision found from monitoring both events!

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3 Things Brands Can Learn From Back-To-School Shopping Discussion
Aug 01, 2016

3 Things Brands Can Learn From Back-To-School Shopping Discussion

If you don’t understand what motivates your audience to make a purchase, you won’t be able to convince them to […]

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Media Monitoring and the Information Iceberg
Jul 26, 2016

Media Monitoring and the Information Iceberg

Timing is everything, and if you know what to monitor, where and when, you’ll be the one leading the conversation […]

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4 Steps for Monitoring in Real Time
Jul 14, 2016

4 Steps for Monitoring in Real Time

It’s impossible for your brand to sift through the millions of posts and articles published every day. But those posts […]

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Top 10 BuzzFeed Staff on Instagram
Jan 14, 2015

Top 10 BuzzFeed Staff on Instagram

    BuzzFeed is no stranger to promoting content across traditional social media, as any user of Facebook can attest to. […]

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4 Things to Monitor About Your Brand Online
Jan 13, 2015

4 Things to Monitor About Your Brand Online

All your marketing and PR efforts are for nought if you aren’t paying attention to what others are saying about […]

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