December 15, 2009
/ by inVocus Staff
Planning a Garden in January
When: January 1 – 31
What: For avid gardeners, it’s never too early to start planning for spring, as a variety of plants require preparation long before the frost and snow melt away. Observed annually in January, National Mailorder Gardening Month is an invitation to dive into colorful catalogues and let the warm weather ideas flow.
Background: Currently celebrating its 75th year, the Mailorder Gardening Association is a member organization for gardening magazines and mail order companies. It promotes catalogues and is a premier resource for gardeners, providing gardening guides and tips.
Story Pitch: Promote gardening tools and products this month, whether they’re sold in stores, online or through catalogues. Nature groups and parks can provide information about local growing conditions and tips for those already starting to think about their spring gardens.
The Story Hook: First Lady Michelle Obama garnered attention this spring when she led the planting of a new garden on the White House grounds – the first garden at the White House since World War II. Has the presence of such a public garden had an influence on neighborhood green thumbs? Consider the following when making your pitch:
Tips: Provide the media outlet you’re pitching with the information for a local gardening expert or someone from a horticultural group. Contact a nearby school and find out what gardening programs might be shaping up for the spring.
American Horticultural Society (703) 768-5700 www.ahs.org
America in Bloom (614) 487-1117 www.americainbloom.org
Mailorder Gardening Association (410) 540-9830 info(at)mailordergardening.com www.mailordergardening.com
National Gardening Association (802) 863-5251 www.garden.org/home
United States Department of Agriculture –National Agricultural Library (301) 504-1662 www.nalusda.gov
–Researched, compiled & written by Lisa Rowan Event Dates & History Today from CHASE’S Calendar of Events
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