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Links We Love: April 13th

It’s Friday!  That means it’s time for this week’s roundup of our top five reads.

Stat of the Week

Pinterest may be getting all of the attention at the moment, but it’s another new social network, Google+, that just climbed to over 170 million users. Armed with 170 Million Users, Google+ Gets an Extreme Makeover – via Android and Me

List of the Week

To find local information, consumers use the Internet more than any other medium.  To grow your business, you’ve got to get in front of these local consumers online.  Here’s a 13 step roadmap explaining how to do it.  A 13-Step Road Map for How to Go Hyper-Local – via MarketingProfs

Tip of the Week

Adam Singer urges businesses to stop interrupting their audience with marketing messages.  Instead, he says you should share content that your audience cares about and earn their permission.  Find out how.  Some Still Think Interruption Marketing Works – via The Future Buzz

Stroke of Genius of the Week

Looking to engage your employees?  Here’s a story of how Premier Global Services turned three newsletters into an internal magazine packed with social features, increasing their readership from 30 to 75 percent. ‘Best Employee Magazine’ Adds Social Features, Unites Employees – via Ragan.com

And Finally…

Think your job as a PR pro is stressful?  Here’s proof. Once Again, ‘PR Exec’ on the Most Stressful List – via Media Bistro

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