September 17, 2013
/ by Gina Joseph
Image courtesy of Alina Dinh
This week we get to know Alina Dinh, the face behind the fashion blog Style by Alina. As an Internet product manager she works with social shopping and e-commerce sites, and as a new fashion blogger, Alina is an expert when it comes to the latest styles and trends.
Q: When did you launch your blog, Style by Alina? A: I launched my blog a month ago. I can’t believe how fast time has flown by.
Q: What made you decide to become a fashion blogger? A: Outside of blogging, I’m an Internet product manager. I specialize in social shopping and e-commerce, and have worked for companies such as Walmart and eBay. Fashion and shopping have always been a huge passion of mine, and given my career I’ve been afforded the opportunities to grow closer to both. I decided to launch a blog to meld these two worlds together as an outlet for me to express my sense of style and offer my unique perspective on petite fashion. I would love to build a career out of blogging, but for now I’m enjoying this new journey and hopefully inspiring other petite fashionistas along the way.
Q: How has social media helped you as a blogger? A: I use social media to share interesting style-related updates and to generate conversations with the community. Whether it is a picture of a new necklace I bought or an inspiring quote I read somewhere, I love that I can share and express a more personal side of myself through social media.
Q: Fill us in on a fall fashion trend we should know about! A: Plaid, plaid, plaid! Whether houndstooth, tartan or checkered, we will definitely be seeing a lot of stylish trousers, skirts and jackets gracing the runways and the streets this Fall. What makes plaids such a fashion must-have for Fall is its character and versatility. You can easily create a variety of looks (preppy, classic, modern, feminine, edgy, etc) by mixing and matching plaids with other prints and textures.
Q: How would you describe your personal style? A: I would describe my personal style as feminine and modern, however I love to experiment with fashion. Whether it’s blending different styles together or putting my own spin on a classic look, I find a lot of enjoyment trying to create looks that speak to me and tell an interesting story.
Q: What’s the best part of being a fashion blogger? A: Being part of a community and being able to inspire another person’s style are my favorite parts of being a fashion blogger. Being new to the blogging scene, I am still discovering and learning something new every day from fellow fashion bloggers, which I enjoy very much.
Q: What about the most challenging? A: Building a loyal and active following is a challenge that every fashion blogger faces. It requires a lot of time, effort and hard work. While I find this part of the process to be challenging at times, it’s also very exciting. I think the key is to set realistic expectations and find creative yet genuine ways to connect with your readers. With time your following will grow naturally.
Q: What are your PR pet peeves? A: No one likes receiving an email that comes from a template. I appreciate when a PR professional takes the time to write a thoughtful and personalized email.
Q: Any tips for PR professionals who want to get in contact with you? A: The best way to contact me is by email. I can be reached at firstname.lastname@example.org.
Find Alina on Instagram, Facebook, and at her site, stylebyalina.com.
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