Cision Software Named Best Marketing/Public Relations Solution for 2011
CisionPoint PR Software Platform Wins Top Honors in CODiE Awards – Software Industry’s Most Prestigious Awards Competition
CHICAGO, – Cision, the leading provider of PR software, services and tools for the marketing and public relations industry, today announced that its CisionPoint on-demand public relations and marketing software has been judged 2011’s best marketing/PR solution in this year’s CODiE Awards, the software industry’s most prestigious and only peer-reviewed awards competition.
CisionPoint prevailed in the 26th annual CODiE Awards, sponsored by the Software and Information Industry Association (SIIA), over five other finalists in the Marketing/PR business software category: DowJones Media Relations Manager, Insight 3/VMS, Adobe Creative Suite 5 Master Collection, Bronto.com, and InsideSales.com’s Lead Response Management Platform. The finalists were chosen from almost 20 software products nominated at the outset of the competition.
The 2011 Best Marketing/PR Solution CODiE Award is CisionPoint’s second top honor from the SIIA. Since becoming eligible in 2009, CisionPoint also has won a CODiE Award for Best Online News Service and has been named a finalist for top honors as Best On-Demand Platform, Best Vertical Market Business Content, and Best Business Information Resource. In addition, the Cision Social Media Dashboard won a 2010 CODiE Award as Best Social Media Aggregation Service.
“CisionPoint’s selection as 2011’s Best Marketing/PR Software Solution confirms that it is the industry’s premier marketing and PR software platform – the easiest to use, the fastest and the most powerful solution to fully integrate campaign management activity across all earned media. CisionPoint enables users to manage workflow; identify key influencers; engage meaningfully in social media; publish content across all media distribution channels, both traditional and social; and analyze results,” said Hans Gieskes, Chief Executive Officer of Cision AB Group.
With nearly 30,000 users in over 20 countries since its launch in October 2007, CisionPoint is now available in eight languages. It is used by 49 out of the top 50 PR agencies, corporations, non-profits, universities and solo practitioners. In addition to winning two CODiE Awards, CisionPoint is also the recipient of the Product Development of the Year award for 2010 from the Data Publishers Association (DPA) in the UK.
Cision is a leading global media intelligence company, serving the complete workflow of today’s communications, social media and content marketing professionals. Offering the industry’s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven decision making. Cision also represents the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers worldwide and maintains offices in Canada, U.K., France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.