Too often we hear from pharmaceutical companies that they see the benefits of social media, but they are resistant to […]
My webcast, How Social Data Can Boost Your Business Without Busting Your Budget is now online for those of you […]
Does your company look for more than just brand mentions when reviewing it’s social footprint? My latest post for Mediapost’s […]
Looking at the sentiment of social data can be a very useful way to help get a snapshot view of […]
If you have looked at social media monitoring platforms to help you better understand what consumers are saying about your […]
Sound intriguing? Well KLM Royal Dutch Airlines has announced a new program for passengers letting them upload information from social […]
The benefits of integrating social data into your existing business CRM data are tangible and plentiful. Social media is powerful, […]
Today’s companies understand the importance of listening to their customers and value social media’s role in the listening process. But […]
Transforming your company into a Social Enterprise to be as social as your customers are can reap huge rewards. But […]
We’ve talked previously about the benefits of integrating social data with your systems of record to connect social data to […]
Social media data is a valuable source of enterprise-wide feedback for businesses that are savvy enough to leverage it. Social […]
Most of you have a Facebook page for your brand at this point. Would it be handy to have a […]
The organizers of the London Olympics, scheduled for July 27th-August 12th, have made a smart move by issuing a set […]
While social media has presented a new valuable and effective means of connecting with and learning about consumers it has […]
Social media is an incredibly powerful medium that enables companies to access unfiltered consumer feedback and engage with customers and […]
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