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Contributors


About Laurie Smith

Laurie Smith is Cision’s Vice President Customer Marketing. She leads global customer engagement and advocacy programs and is always on the lookout for new case study participants.

Announcing: Cision® City, Our New Online Customer Community
Oct 24, 2017

Announcing: Cision® City, Our New Online Customer Community

Have you ever had a question about Cision® but just didn’t feel like stopping what you were doing long enough to call us? Or maybe your question was too inside for your rep or our support line — something that only another PR person would...

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Informing the Investor: Making Financials Interesting
Oct 18, 2016

Informing the Investor: Making Financials Interesting

Investors are hungry for information about your company, particularly if they have a large stake in your success.

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How Much Should an Organization Spend on PR?
May 26, 2016

How Much Should an Organization Spend on PR?

Executive teams processing PR budget requests need to think carefully through their organization’s need for the broad benefits of an engaged and empowered PR and Communications function.

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