Spread the Love: Five Favorite News Releases from Valentine’s Day

Handling Comms During COVID-19? We've compiled our best resources.

Today will be romantic for some, a farce for others and The Worst Day Ever for a select few. For businesses, though — and retailers especially — it can be a gold mine.

We’ve seen restaurants, florists, candy shops and more taking to PRWeb in the run-up to St. Valentine’s Day, hoping to spread the word and attract customers. Here are five of our favorite holiday-themed releases from this past week. Enjoy!

The Decline of Romance — Valentines Gets Practical in 2012

This release spots an unlikely trend and provides stats to back their claim. It’s a newsworthy way to promote this chain’s “practical” products, which they link to in the opening paragraph.

Brands Feel the Love on Valentine’s Day: Consumers Name Top Ten Brands in CBX Survey

In this release, branding agency CBX promotes its new online survey by listing the top ten national brands consumers love. Well played, CBX!

Unique and Inexpensive Last Minute Gift Ideas for Valentine’s Day

Gift ideas are always a great bit of content around the holidays. Thrift Town provides a list of gifts here — all of which can be found at one of their stores — and includes a video as well.

Love can Make Us Slim: JENNY CRAIG’s Calorie-Free Valentine’s Ideas

Jenny Craig’s gift list is specific to their brand and is helpful to customers. This is the kind of content that consumers value and the headline is concise, snappy and inclusive.

The Gift Insider Wants to Hear About The Worst V-Day Ever: 4 Best Stories Win a Trip to Aruba!

Here’s a fun and very sharable story. They’ve also to put anchor text links — links embedded into the flow of the story with no ‘.com’ or ‘www’ — in the first two paragraphs, sending people to their Facebook page and website.

*Holidays are a great time to spread the word about your business with PRWeb. And you do have something to write about — always. Take a look at our list of 10 ideas for your next holiday news release.

Image: _e.t (Creative Commons)

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